Tianyi (Eric) Li / BFA Graphic Design

Tianyi (Eric) Li / BFA Graphic Design

Social Media Awareness
Block Out Negativity

Social Media Awareness       Block Out Negativity

Social Media Awareness     Block Out Negativity

Approach

Approach

Approach

Keywords

Keywords

Keywords

I created a bold visual system inspired by digital interfaces and emotional cues. The design uses vibrant color contrast, geometric icons, and accessible typography to reflect the fast-paced nature of social media while delivering a clear, empowering message about emotional well-being online.

Mindful / Bold / Educational

Campaign Design / Visual System / Awareness Project

Category

Category

Category

To design a visual campaign that raises awareness of the emotional effects of social media. The project aimed to encourage healthier online behavior by promoting mindfulness, positivity, and digital balance through engaging visual communication.

To design a visual campaign that raises awareness of the emotional effects of social media. The project aimed to encourage healthier online behavior by promoting mindfulness, positivity, and digital balance through engaging visual communication.

To design a visual campaign that raises awareness of the emotional effects of social media. The project aimed to encourage healthier online behavior by promoting mindfulness, positivity, and digital balance through engaging visual communication.

Objective

Objective

Objective

Objective

Objective

Objective

Campaign Design / Visual System / Awareness Project